Launch 2025: A Movement for Financial Literacy and Economic Empowerment
- Awesome Team
- Feb 18
- 2 min read

Each year, WSB Launch brings together thousands of financial educators, advocates, and families, united by a shared mission: to educate 30 million families by 2030. This national financial literacy campaign has grown tremendously, with 9,000 attendees across multiple cities this year alone. Held annually, Launch is more than just an event—it’s a movement that empowers individuals with the financial knowledge they need to create better futures.
The Awesome Team Foundation has been a proud supporter of this initiative, standing alongside financial educators who dedicate their time and passion to helping families gain financial confidence. Witnessing the impact firsthand has been nothing short of inspiring. Hearing the stories of people whose lives have completely transformed because of financial education reinforces why this campaign is so critical. For many, it’s the bridge they needed to cross the economic and educational gap, opening doors to opportunities they never thought possible.
The Awesome Team Foundation was happy to sponsor photography coverage for our Awesome Team and JCFC Financial educators who attended in Charlotte, NC. Capturing these moments meant preserving the energy, commitment, and breakthroughs that make this campaign so powerful. These images will serve as lasting reminders of the change that is happening in communities across the country. Colina Portrait, known for capturing the essence of purpose-driven events, was honored to document these incredible moments, ensuring that the impact of financial education continues to be seen and shared.
A heartfelt thank you goes out to all the volunteers, organizers, and educators who dedicate their time to making Launch a success. Without you, this mission wouldn’t be possible. The work you do is changing lives, and we are honored to support this journey.
📸 Photo Credit: Colina Portrait – Capturing moments that matter.
Feel free to download your images, courtesy of the TAT Foundation.
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